Who is Impact?
At Impact IMOOH, we design, manage and activate outdoor advertising campaigns built to connect brands with people in the real world ,at the right moment and in the right place.
About Us
At Impact Out of Home (IMOOH), we are a leading force in large-format outdoor advertising across Spain, with a strong footprint in roadside digital screens and premium backlit networks.
We help brands achieve maximum visibility and nationwide reach by combining standout locations with data-driven planning to ensure measurable campaign impact.
From global agencies and major advertisers to ambitious SMEs, we offer flexible, custom-built circuits that match each client’s goals. We exclusively operate Wildstone’s premium digital assets in Spain, playing a key role in accelerating the digital transformation of the OOH sector.
Alianza estratégica con Wildstone
Impact OOH mantiene un acuerdo estratégico con Wildstone, una de las principales compañías independientes de infraestructuras de publicidad exterior y gran formato digital en Europa. Wildstone entró en el mercado español en 2022 mediante la adquisición de Grupo Redext, integrando sus activos y reforzando desde entonces su apuesta por la digitalización y el desarrollo de emplazamientos premium de OOH y DOOH. A través de este acuerdo, Impact OOH actúa como operador exclusivo de Wildstone en España, trasladando al mercado nacional su modelo de crecimiento y transformación digital y ampliando nuestra oferta de soportes de gran formato en ubicaciones estratégicas. Esta alianza nos permite combinar la capacidad de inversión, experiencia internacional e innovación tecnológica de Wildstone con el conocimiento del mercado, la cobertura nacional y la capacidad comercial de Impact OOH.
Mission
To create impactful out-of-home (OOH) and DOOH advertising campaigns by combining strategy, creativity, and technology to connect brands with people at the right time and in the right place.
Vision
To be a benchmark in digital out-of-home advertising, driving smarter, more relevant, and results-oriented DOOH.
Purpose
At Impact, we transform outdoor spaces into powerful communication opportunities for brands, bringing them closer to their audience through media that drive visibility, recall, and real influence.
Why IMPACT?
Impact Out Of Home (IMOOH) is a leading player in large-format and digital out-of-home (OOH) advertising in Spain, standing out for its extensive coverage (over 1,610 assets across 26 provinces) and the exclusive management of Wildstone Spain’s digital inventory.
We deliver high visibility across roads and urban environments through data-driven planning and strong campaign flexibility.
Impact IMOOH transforms out-of-home advertising into memorable experiences, blending creativity with precise technical execution.
Investment in Digital Out Of Home in Spain grew by 38% through June 2025
Out-of-home is undergoing a true revolution, with DOOH already accounting for 38% of total ad spend in Spain, establishing itself as the fastest-growing format. Its impact is measured not only in visibility and flexibility, but also in sustainability.
Over 90% market share
In large-format digital and backlit formats
Greater impact and flexibility
Messages that adapt to the moment, location, and audience.
24/7 visibility
Advertise all year round, without interruption
Memorable messages
Campaigns crafted with creativity and humor to be shareable and easy to remember.
Flexibility and results
We offer tailored circuits for agencies, major advertisers, and SMEs, turning visibility into lasting brand recall.
Leaders in Large-Format and Digital Advertising
We specialize in traditional billboards, monopoles, and high-impact digital circuits across roads and urban environments.
Data-Driven Strategy
We apply a model that optimizes investment, ensuring measurable results and lasting brand recall.
Premium Locations
We secure presence in strategic locations to connect with audiences throughout their daily journeys.
